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Tesco iPhone Apps – Latest Download Counts & News

I thought you might like to know the latest download counts for the three iPhone apps that we have released into the iTunes App Store. Tesco Store/Product Finder (released October 2009): Total downloads: 78,940 Average daily downloads in the past week: 701 per day. Continues to rank at #1 most downloaded app in ‘Navigation’ section …

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Tesco Clubcard iPhone app launches

Off we go on our journey to bring a great Tesco Clubcard experience directly to your mobile phone! Clubcard is Tesco’s way of saying thank you for shopping with us – it’s easy – simply scan your Clubcard every time you shop. For every £1 you spend on qualifying products at Tesco, whether in-store or …

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Speaking at London iPhone Developer Group (Wed 3 Feb)

I am delighted to have been invited to speak at the London iPhone Developer Group (LiDG). It’s taking place tomorrow evening (Wednesday 3 Feb 2010) at the Apple Store in Regent Street, London. I’ll be exploring with LiDG members some of the ethnographic research that we conducted with customers last year which identified our original …

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What do we think of the Apple iPad?

The launch of Apple’s new tablet computer, the iPad, certainly caught my attention for 3 reasons: I enjoy spending an hour each evening consuming web content (news, blogs, video, social sites) with only occasional typed interactions – my laptop is massively over-specified for such use. I like to try out recipe ideas in the kitchen, …

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