I thought you might like to know the latest download counts for the three iPhone apps that we have released into the iTunes App Store.
Tesco Store/Product Finder
(released October 2009):
Total downloads: 78,940
Average daily downloads in the past week: 701 per day.
Continues to rank at #1 most downloaded app in ‘Navigation’ section of UK iTunes App Store.
Tesco Wine Finder
(released 16 December 2009):
Total downloads: 22,786
Average daily downloads in the past week: 152 per day.
(released 8 February 2010):
Total downloads: 191,971 (nearly one hundred and ninety-two thousand).
Average daily downloads in the past week: 14,254 (fourteen thousand) per day.
Peaked at 8th most downloaded app last week in WHOLE of UK iTunes Store (current ranking is 16th).
Tesco Clubcard Director, Janet Smith, is happy to say the least! When I emailed her with the good news and asked her for permission to publish the download counts, not only did she agree but she also wanted to place in the public domain the fact that there will soon be version of the Clubcard app for Nokia and Blackberry phones too.
So congratulations to the Clubcard team and to the developer Ben Martin for re-defining ‘what good looks like’ in terms of download counts!
There’s another app coming from Tesco.com within a very few weeks.
It will enable a complete end-to-end grocery home shopping experience.
It’s running on my iPhone right now…. and soon I’ll see it running on a Nokia N97…